Category: Direct Mail Marketing
Using hard to resist bold offers gets the highest response
Dollars off coupons get a great response
Direct marketing, and direct mail…
85% of women aged 25 to 44 read direct marketing pieces
Using direct marketing to target consumers with specific coupon offers is one of the most…
The question should be ‘why not direct mail?’.
Why not, indeed. At a time when consumers are being bombarded from every direction at…
The demise of direct mail marketing and other print media has been predicted since the internet began hitting its stride in the late…
Direct mail marketing is in a time of transition and opportunity.
The internet has impacted the way consumers gather information and as a result…
Direct mail marketing continues to get responses at the highest levels. The Direct Marketing Association publishes a report annually titled…